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Who Farted?
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Dear Southwest,
I was saddened to learn of the plight of Hollywood polymath Kevin Smith. It is unfortunate that as the world grows in size, airplane seating remains mired in an age of smaller, trimmer bee-hinds. Having been a Southwest fanatic since being old enough to purchase airfare, I would like to suggest amending the customers-of-size policy before a tsunami of lawsuits overflows my favorite airline much like customers’ cheeseburgers overflow your armrests.
I have always been perplexed by the arbitrary rules chiseled into air-travel. 50lb bags are ok but 50+a pair of shoes = $25. The armrest rule makes sense but the width of the armrests seems narrow for the times and the overhead compartments have been whittled into wedges that discourage no one from stuffing in their bulging closets. We need change. The country wants it. And being who you are, it should be you to trailblaze.
Unlike politics where the goal is to grow bigger and spend more, business change can happen economically. At your core, your business is little different from that of any parcel service. You shuttle parcels from point A to point B for profit. Yours only happen to have heartbeats. And whiney demands. And peanut allergies. But at the very very core, the business is the same. The heavier the load and the larger its dimensions, the higher the cost of freight. It simply costs more to ship Mr. Smith and his colleagues in circumference than a group of people gymnast-sized.
So how best to handle arbitrary body-sizes? Formulaically.
At the curb-side checkin, Southwest should install scales where the passenger, with all baggage will be weighed. The total weight is the burden of the airline based on which the fuel is purchased. Computers will also size up both the person and the carry-on and decide how best to seat them and how much space will be required to make things comfortable for everyone. Customers-of-width can easily be seated next to customers-of-length without too much negative effect. Since size is arbitrary, so should be the armrest widths, and all passengers can have the option to purchase as much width as they like on top of their required minimum. Analogy would be choosing the right-sized box for your parcel except the parcel is yourself. It must cover your shipment but beyond that, your box can be as big as your budget allows. All collected data will boil down to a price which would be the passenger’s fare. Those watching in horror as a Mr. Smith-size person lumbers towards that middle-seat will know that even though the flight will be unpleasant, Mr. Smith paid more for his than they did. He should considering his greater burden. Given that we humans are fairness-minded apes, that knowledge alone would make things better. At least until the TSA requires stasis for air travel at which point you’ll just be able to stack us up any which way. Just don’t beak our legs like you do our roller-wheels.
Love & Bacon Grease,
Helga Mohammed el-Salami
SFF - Southwest Fan Forever
http://www.helgasmailroom.com/
Me and Kevin, right before he ate that child.
Inside Edition did a little makeover of Snooki and all we can say is BAM BLOOM BAM POW -- wait. She still looks pretty easy and stupid. She also looks at least 35, and like one of those aliens on V. IT'S HARD BEING A GUIDETTE.
(via Huffington Post - BTW, aren't they a political site. Why are they posting this stuff?)
Some of you may know that besides writing blog posts about teen superstars and my eventual relationship with Dakota Fanning, I am also a screenwriter. I have written four feature screenplays, and of course, like 99% of all screenwriters, no one has even ever volunteered to read one of my scripts, much less produce it or air it a global television network (not even Spike).
Now, I wouldn't call any of my scripts works of total genius. They have mostly been exercises in futility with the hope of honing a skill that I can later sell to other poor schmucks that think that their story is worth seeing brought to life by Zach Efron and Suri Cruise (Silly Saturday rated PG for simulated farting noises). This said, I do think that all of my scripts are entertaining, and are better, more interesting than something say... A MONKEY COULD PUT TOGETHER! But I guess some "chaps," or more so, some "chimps," over at the BBC would disagree.
Apparently some chimpanzees have made a movie, and the BBC is going to air it despite a very weak plot line, worse cinematography than "Death Proof," and a total and blatant disregard for a hundred years of film making. Breaking the rules is something every aspiring filmmaker should try, but you have to understand the rules you are breaking to be groundbreaking.
Of course, just like James Cameron's Avatar, people are going to ignore all these flaws because of the fact that the chimps were using a new and special "chimp-proof camera" camera or "chimpcam." So what?! I've got a "chimp-proof camera." It's called a Flip HD.
Where can I go from here? I have hit rock bottom. I will never amount to anything. Maybe I should just start writing my outlines and treatments with my own poop.
Seriously, guys, chimps, bros, I'd love to work with you guys. I really respect your work and I have an outline for a ten movie series about a monkey named HAX. The whole thing is very high concept, so I can't say anything else without a deal in place. You love bananas. I love bananas. We could run this town. It's gonna be... bananas. Oh yeah, I definitely think we can get Gwen Stefani on board to do the soundtrack... yeah, and Ryan Gosling has already expressed interest.
"Take your stinking paws off my film industry, you damn dirty chimps!" -Chuck McCarthy
Chuck McCarthy is the mastermind behind IdeasByChuck.com, where he gives away great ideas in the hopes that you turn them into reality and remember to send him a small percentage of your profits. He Twitters here and Tumbls here. Chuck will be guest blogging for LiquidGeneration today!
WYR: Golden Globe Awards 2010
It was a banner year for the ladies of Hollywood. Never before have they dressed so fine, sexy and ready to give the American public a reason to fast themselves for five months straight.
Very rarely do I ever have any serious desire to meet celebrities. This is partly because, like I pointed out before, I am pretty out of touch with pop culture, and partly because I have met a bunch of celebrities. Most of the time, they are very disappointing - douches.
Sitting here in my coffice (coffee shop + office) next to the Gaming Club (they play board games here twice a week) I don't feel too Hollywood, though I guess I am... since I live in Hollywood. But, I didn't move out here because it was my dream to hang out with Paris Hilton or pal around with Wilmer "Yo Mama" Valderama. These Gaming Club guys can get a little rowdy, but I can tell you from experience, they are much less annoying to be in the same room with than the Valderama.
This said, I have to admit that every once in a while I hear enough about a famous person that I actually want to meet them, to see what they are really like.
I have been feeling this way about Lady Gaga for a while now for a couple of reasons. First, she kind of reminds me of my week long high school ex-girlfriend Larkin Grimm (a weirdo musician in her own right) and a couple of other girl friends (friends that are girls). This feeling of familiarity is all about her general craziness and desire to dress to impress or offend. Second, she kind of looks like my old boss Suzie from Liberty Curio, a junk shop that I worked at selling junk on Ebay and Craigslist.
Recently (30 minutes ago after I read her Wikipedia entry), I started to feel a desire to meet Ke$ha too. I don't know how much of her Wikipedia entry is true, but she had me at "breaking into Prince's house." Anyone crazy enough to enter Prince's domain uninvited... wow. Throwing up in Paris Hilton's closet is pretty cool too. Plus, she is hot, really hot, and like me and Lady Gaga, she likes to hang out in her undies.
I know I said I don't like blondes in my post about Chuckota (super celebrity couple Chuck McCarthy and Dakota Fanning), but I am pretty sure that neither Ke$ha nor Lady Gaga are real blondes. Moreover, I just want to meet them, get to know them. Dating is a long way down the road. Let's not get ahead of ourselves. I might hate both of them in real life.
Anyway, I decided that I am going to try to meet and hang out with Lady Gaga and Ke$ha. This is where living in Hollywood comes in handy. I am fairly confident that I can track them down. Los Angeles is big, but not that big.
I already found both of their Myspace profiles, and friended them. I hope they accept. Lady Gaga was online when I sent her the request, so maybe she will get back to me soon!
Let me know if you have any advice... or if you are Ke$ha or Lady Gaga, let's hang.
Look, I'm not exactly sure how I feel about this, and yes, just like you, I think it's kinda creepy and weird, but I'm pretty sure Dakota Fanning and I are going to start dating soon.
I have never met D-Fan, but after reading her interview in M Magazine, I feel like I have known her my entire life, or at least her entire life. She likes arts and crafts like knitting, and I have an art degree. Plus, my mom likes to crochet, which is like knitting for people who you don't want to trust with two sharp metal objects. She is a cheerleader at her high school, and I went to high school. She is in the Twilight movie series, and I want to be in the last Twilight movie.
Okay, so those are all nice things to have in common, but you are probably saying to yourself, "Chuck, Dakota Fanning doesn't want to date you."
You're probably right. She probably doesn't want to date me.
GUESS WHAT. I don't want to date her either. I don't like blondes from No-Ho, and home schooled kids creep me out. I don't care if she isn't home schooled anymore (all information "dished" and "spilled" in the M Magazine article).
WE don't want to date each other, but...
...her parents, managers, agents, paparazzi, magazine publishers, Perez Hilton, and TMZ do (this is an curtailed list).
Everyone around her is itching for her to shed her little girl image and move into the role of leading lady sexpot. Just look at the latest cover of V Magazine. They are doing everything they can to turn her into the next Heather Graham. What do you think Hounddog was all about, or her playing an all powerful evil force to be reckoned with in the Twilight movies? But, it's just not working, and they are scrambling for options. Miley Cyrus has already pulled the showing a little skin for Vanity Fair stunt. She can't "accidently" send naked pictures of herself to the press like those other Disney girls, or do a porn like Paris Hilton, because she is still underage, and her parents could face some serious jail time for something like that.
What's left?
Dating an older man... a much older man. A man of mystery... Someone who would really have people asking why... no really, why?
Who is that man? Me.
If she started dating Josh Duhamel, Josh Hartnett, or even Josh Groban, people wouldn't be all that shocked or interested. They would be interested, and a little disturbed by the age difference, but Katie Holmes and Tom Cruise didn't catch that much scrutiny over their ages. They are both famous and good looking, but imagine what kind of media hell storm would erupt if I started dating Tom Cruise... I mean D-Fan.
Things I couldn't figure out how to work into this blog post but I really wanted to:
1.D-Fan once played a young Ellen Degeneress.
2. Dakota is next to Montana.
3. D-Fan might be a C-Fan someday, keep reading M Magazine for the scooped spilled dishes.
Chuck McCarthy is the mastermind behind IdeasByChuck.com, where he gives away great ideas in the hopes that you turn them into reality and remember to send him a small percentage of your profits. He Twitters here and Tumbls here. Chuck will be guest blogging for LiquidGeneration the next couple weeks!
When I was asked to write for Liquid Generation, my first though was, "Yes!" My second thought was, "What the F am I going to write about that people are going to care about?" I have no idea what is going on in the world, and I'm sure that you, the LG reader, don't want to hear about my mom making hats, my roommate Kate eating all my potato chips, or my inability to feel... anything... in my heart... I am dead inside...
So what did I do?
I did some research. I turned to THE source for mainstream pop culture here in the United States of America, M Magazine. Guess what. I was not disappointed.
Less than 5 pages into the magazine I came across this article about Serena Williams' recent tennis win against Mother Nature (must be Mick Foley's cousin). Apparently, Serena shut Mother Nature out in straight sets, proving not only herself as THE dominant force in women's tennis, but also showing great ethical fortitude, as apparently Mother Nature has been trying to bribe her by sending her a gift every month.
Okay, you got me. It's not an article. It's an ad for Tampax tampons, the most ridiculous ad for tampons I have ever seen, and completely indicative of the kind of slovenly work that is being done in every corner of print media - people all around are doing crappy jobs.
I couldn't find out exactly how much Serena is getting paid to endorse Tampax, but taking into account how much she has been paid for other endorsement deals, it is probably somewhere in the area of $3 million. The photographer who shot this ad probably made at least a couple of grand for a couple hours work. The art director's copy editors, and everyone involved made a good amount of money from putting this ad together, yet they picked the photo that looks like Serena is squeezing out a fart, not celebrating victory.
Maybe it was all Serena's fault. Maybe she never gave them the right look.
All I am saying is that if you paid me $3 million, I would start using tampons, I would make the right face in the photo shoot, and I could probably even take the picture myself... I have a camera with a timer on it.
Chuck McCarthy is the mastermind behind IdeasByChuck.com, where he gives away great ideas in the hopes that you turn them into reality and remember to send him a small percentage of your profits. He Twitters here and Tumbls here. Chuck will be guest blogging for LiquidGeneration the next couple weeks!
Google makes it way to easy to figure out what's going on in each other's heads. We prefer to times when we were stupid, ignorant and sexiest and Google wasn't all up in our business. Now every chick is going to know that all we want from them is to shave. DAMN THE WORLD, DAMN GOOGLE.
I have no idea what Michael Jordan's been doing since he retired from basketball, but apparently he's been sucking at Twitter. Badly. Almost everyday. This peak inside his brain makes us believe that he might be the most boring super talented person in the world. He's defintely no Shaq, whose tweets routinely make us go lolwhut (lolwhu!?!). Here's a sample of the basketball legend's greatest non-hits:
Clearly, Michael Jordan is your 55-year-old mom with a huge crush on somebody.
This is the only he can say about the New Years? You ate too many shrimp. You're a legend and this is your only comment about NYE. Fantastic. At least we know we had a better NYE than somebody.
TWO HANDS TOGETHER, PEOPLE. LET'S CLAP IT UP. MICHAEL JORDAN DOES WHAT I DO EVERY FRIDAY NIGHT AFTER DRINKING A 24 PACK OF PABST.
Clearly, Gizmodo should hire this guy.
Ok, we have to hand it to MJ. This is a question worth asking. If you're 4-years-old. Or high. He was probably high.
If you'd like periodic updates from LG, you can follow us on Twitter @liquidgen. We promise to be just as boring as MJ and not spam you.
You've seen them on game shows. You've seen them in sushi restaurants. Japanese people are everywhere, and they're even inside your computer monitor, dancing like morons.
For some reason a box of Sprinkles Cupcakes, Mrs. Fields Cookies, and some leftover Halloween cookies were sitting on an empty desk inside LG Headquarters. So was a bottle of the weightloss drug Zantrex (we have no idea how that got there...perhaps somebody is sending us a message? Collectively, the company only weights 50000 billion pounds so I don't what that message can be). Anyway, thought we'd open up an LG store to give some of this stuff away (except the Zantrex!). If you'd like any of these things please let us know. Or if you have any other questions or complaints. Our email talkback@liquidgeneration.com!
Boston.com outed all the celebrities who've had the Swine Flu, and good for them. These people need to be taken off the streets. They need to be banned from the public. I know these people are celebrities, and I know the entertainment they provide for hundreds of people across the world is important. But they need to stop...stop doing whatever they are doing. I'm talking about David Krejci and Chris Douglas-Roberts. I'm talking about that Rupert Grint. Landon Donovan, Brian Littrell, and that Melissa Rycroft, too. David Boreanaz, you're in our sights...
WAIT A MINUTE.
WHO THE HELL ARE THESE PEOPLE? WHY THE HELL IS BOSTON.COM TRYING TO MAKE MY HEAD EXPLODE TRYING TO FIGURE OUT WHO THESE PEOPLE ARE? EVEN RACHEL MADDOW AND DR. SANJAY GUPTA BARELY HIT MY RADAR BECAUSE I'M ALLERGIC TO CNN AND MSNBC (Fox News all the way, baby!). YOU MEAN LADY GAGA IS NOT SICK!?! JON & KATE PLUS AND THEIR EIGHT LITTLE PIGGIES DON'T HAVE THE SNIFFLES YET!?! THANK YOU. THANK YOU, LORD. THANK YOU, SWEET EVERYBODY. BOSTON.COM, NEXT TIME YOU SEND AN ALERT OUT LIKE THIS MAKE SURE IT'S ACTUALLY ABOUT THE PEOPLE I CARE ABOUT BEFORE I GO ALL CAPLOCKS ON YOUR ASS AND HURT SOMEBODY.
/KTHXBAI
P.S. I can't wait for this movie to come out...
(via Boston.com)
Who Farted?
Think you’re the expert at famous Hollywood farts? Well then you are pretty sad. Hear the fart then guess which movie it came from.
Hollywood Drunks
This edition proves that drunk people are funny to look at. Especially if they’re famous.
Leighton Meester Has A Sex Tape
If you're wondering who Leighton Meester is, this is her. TMZ is reporting she has a sex tape that's being shopped around Hollywood. And it involves her feet. Sexy!
Drew Barrymore Continues To Dress Like Idiot
We don't understand Drew's style. I mean, she's Hollywood Royalty. And on most days she's really hot. WTF.
Tom Cruise's Crazy Chamber
See what happens when scientists from the Planet Shaka Khan perform their tests on Hollywood Legend Tom Cruise. The results are shocking, strange, and morally wrong.
Before They Were Boobs Jobs 2
Rumor is that a few people in Hollywood have gotten boob jobs. Go figure. Well, here are the few we could round up.
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YOU AGREE THAT YOUR USE OF THE LIQUIDGENERATION WEBSITE SHALL BE AT YOUR SOLE RISK. TO THE FULLEST EXTENT PERMITTED BY LAW, LIQUIDGENERATION, ITS OFFICERS, DIRECTORS, EMPLOYEES, AND AGENTS DISCLAIM ALL WARRANTIES, EXPRESS OR IMPLIED, IN CONNECTION WITH THE WEBSITE AND YOUR USE THEREOF. LIQUIDGENERATION MAKES NO WARRANTIES OR REPRESENTATIONS ABOUT THE ACCURACY OR COMPLETENESS OF THIS SITE'S CONTENT OR THE CONTENT OF ANY SITES LINKED TO THIS SITE AND ASSUMES NO LIABILITY OR RESPONSIBILITY FOR ANY (I) ERRORS, MISTAKES, OR INACCURACIES OF CONTENT, (II) PERSONAL INJURY OR PROPERTY DAMAGE, OF ANY NATURE WHATSOEVER, RESULTING FROM YOUR ACCESS TO AND USE OF OUR WEBSITE, (III) ANY UNAUTHORIZED ACCESS TO OR USE OF OUR SECURE SERVERS AND/OR ANY AND ALL PERSONAL INFORMATION AND/OR FINANCIAL INFORMATION STORED THEREIN, (IV) ANY INTERRUPTION OR CESSATION OF TRANSMISSION TO OR FROM OUR WEBSITE, (IV) ANY BUGS, VIRUSES, TROJAN HORSES, OR THE LIKE WHICH MAY BE TRANSMITTED TO OR THROUGH OUR WEBSITE BY ANY THIRD PARTY, AND/OR (V) ANY ERRORS OR OMISSIONSIN ANY CONTENT OR FOR ANY LOSS OR DAMAGE OF ANY KIND INCURRED AS A RESULT OF THE USE OF ANY CONTENT POSTED, EMAILED, TRANSMITTED, OR OTHERWISE MADE AVAILABLE VIA THE LIQUIDGENERATION WEBSITE. LIQUIDGENERATION DOES NOT WARRANT, ENDORSE, GUARANTEE, OR ASSUME RESPONSIBILITY FOR ANY PRODUCT OR SERVICE ADVERTISED OR OFFERED BY A THIRD PARTY THROUGH THE LIQUIDGENERATION WEBSITE OR ANY HYPERLINKED WEBSITE OR FEATURED IN ANY BANNER OR OTHER ADVERTISING, AND LIQUIDGENERATION WILL NOT BE A PARTY TO OR IN ANY WAY BE RESPONSIBLE FOR MONITORING ANY TRANSACTION BETWEEN YOU AND THIRD-PARTY PROVIDERS OF PRODUCTS OR SERVICES. AS WITH THE PURCHASE OF A PRODUCT OR SERVICE THROUGH ANY MEDIUM OR IN ANY ENVIRONMENT, YOU SHOULD USE YOUR BEST JUDGMENT AND EXERCISE CAUTION WHERE APPROPRIATE.
7. Limitation of Liability
IN NO EVENT SHALL LIQUIDGENERATION, ITS OFFICERS, DIRECTORS, EMPLOYEES, OR AGENTS, BE LIABLE TO YOU FOR ANY DIRECT, INDIRECT, INCIDENTAL, SPECIAL, PUNITIVE, OR CONSEQUENTIAL DAMAGES WHATSOEVER RESULTING FROM ANY (I) ERRORS, MISTAKES, OR INACCURACIES OF CONTENT, (II) PERSONAL INJURY OR PROPERTY DAMAGE, OF ANY NATURE WHATSOEVER, RESULTING FROM YOUR ACCESS TO AND USE OF OUR WEBSITE, (III) ANY UNAUTHORIZED ACCESS TO OR USE OF OUR SECURE SERVERS AND/OR ANY AND ALL PERSONAL INFORMATION AND/OR FINANCIAL INFORMATION STORED THEREIN, (IV) ANY INTERRUPTION OR CESSATION OF TRANSMISSION TO OR FROM OUR WEBSITE, (IV) ANY BUGS, VIRUSES, TROJAN HORSES, OR THE LIKE, WHICH MAY BE TRANSMITTED TO OR THROUGH OUR WEBSITE BY ANY THIRD PARTY, AND/OR (V) ANY ERRORS OR OMISSIONS IN ANY CONTENT OR FOR ANY LOSS OR DAMAGE OF ANY KIND INCURRED AS A RESULT OF YOUR USE OF ANY CONTENT POSTED, EMAILED, TRANSMITTED, OR OTHERWISE MADE AVAILABLE VIA THE LIQUIDGENERATION WEBSITE, WHETHER BASED ON WARRANTY, CONTRACT, TORT, OR ANY OTHER LEGAL THEORY, AND WHETHER ORNOT THE COMPANY IS ADVISED OF THE POSSIBILITY OF SUCH DAMAGES. THE FOREGOING LIMITATION OF LIABILITY SHALL APPLY TO THE FULLEST EXTENT PERMITTED BY LAW IN THE APPLICABLE JURISDICTION.
YOU SPECIFICALLY ACKNOWLEDGE THAT LIQUIDGENERATION SHALL NOT BE LIABLE FOR USER SUBMISSIONS OR THE DEFAMATORY, OFFENSIVE, OR ILLEGAL CONDUCT OF ANY THIRD PARTY AND THAT THE RISK OF HARM OR DAMAGE FROM THE FOREGOING RESTS ENTIRELY WITH YOU.
The Website is controlled and offered by LiquidGeneration from its facilities in the United States of America. LiquidGeneration makes no representations that the LiquidGeneration Website is appropriate or available for use in other locations. Those who access or use the LiquidGeneration Website from other jurisdictions do so at their own volition and are responsible for compliance with local law.
8. Indemnity
You agree to defend, indemnify and hold harmless LiquidGeneration, its owners, employees and agents, from and against any and all claims, damages, obligations, losses, liabilities, costs or debt, and expenses (including but not limited to attorney's fees) arising from: (i) your use of and access to the LiquidGeneration Website; (ii) your violation of any term of these Terms of Service; (iii) your violation of any third party right, including without limitation any copyright, property, or privacy right; or (iv) any claim that one of your User Submissions caused damage to a third party. This defense and indemnification obligation will survive these Terms of Service and your use of the LiquidGeneration Website.
9. Ability to Accept Terms of Service
You affirm that you are either more than 18 years of age, or an emancipated minor, or possess legal parental or guardian consent, and are fully able and competent to enter into the terms, conditions, obligations, affirmations, representations, and warranties set forth in these Terms of Service, and to abide by and comply with these Terms of Service. In any case, you affirm that you are over the age of 13, as the LiquidGeneration Website is not intended for children under 13. If you are under 13 years of age, then please leave LiquidGeneration immediately — there are lots of other, more pleasant web sites out there that won't horrify your delicate parents. Talk to your parents about what sites those might be.
10. Assignment
These Terms of Service, and any rights and licenses granted hereunder, may not be transferred or assigned by you, but may be assigned by LiquidGeneration without restriction.
11. General
You agree that: (i) the LiquidGeneration Website shall be deemed solely based in California; and (ii) the LiquidGeneration Website shall be deemed a passive website that does not give rise to personal jurisdiction over LiquidGeneration, either specific or general, in jurisdictions other than California. These Terms of Service shall be governed by the internal substantive laws of the State of California, without respect to its conflict of laws principles. Any claim or dispute between you and LiquidGeneration that arises in whole or in part from the LiquidGeneration Website shall be decided exclusively by a court of competent jurisdiction located in Los Angeles County. These Terms of Service, together with the Privacy Notice at http://www.liquidgeneration.com/PrivacyPolicy.aspx and any other legal notices published by LiquidGeneration on the Website, shall constitute the entire agreement between you and LiquidGeneration concerning the LiquidGeneration Website. If any provision of these Terms of Service is deemed invalid by a court of competent jurisdiction, the invalidity of such provision shall not affect the validity of the remaining provisions of these Terms of Service, which shall remain in full force and effect. No waiver of any term of this these Terms of Service shall be deemed a further or continuing waiver of such term or any other term, and LiquidGeneration's failure to assert any right or provision under these Terms of Service shall not constitute a waiver of such right or provision. LiquidGeneration reserves the right to amend these Terms of Service at any time and without notice, and it is your responsibility to review these Terms of Service for any changes. Your use of the LiquidGeneration Website following any amendment of these Terms of Service will signify your assent to and acceptance of its revised terms. YOU AND LIQUIDGENERATION AGREE THAT ANY CAUSE OF ACTION ARISING OUT OF OR RELATED TO THE LIQUIDGENERATION WEBSITE MUST COMMENCE WITHIN ONE (1) YEAR AFTER THE CAUSE OF ACTION ACCRUES. OTHERWISE, SUCH CAUSE OF ACTION IS PERMANENTLY BARRED.