Some hilarious reactions to a first encounter with an escalator.

Talk about a trick!

Appears out of nowhere.

Can you figure it out?

There's a part of me capable of suspending disbelief, enough, to really get into magic.

Illusion or not, this is how nicknames get started.

It seems like such an obvious trick, but I still can't figure it out.

This is actually the kind of magic we're into because it's REAL.

Bet that cow really appreciates such a practical use of its resources.

Stop-motion magic allows this guy to shave his face with a banana. Clean, smooth, and delicious!

The iPhone is so amazing, not only can it do all of the things in this video, but it can also clone itself and send you back in time. WOOOHHHAAAOOO!

Hand-dance to Daft Punk's "Harder, Better, Faster, Stronger" – fast forward past the beginning; the lyrics are when the REAL magic happens!

We liked Mezzanine Owls so much that we had to put up two of their songs this week. How awesome is that distorted keyboard lead that snake sin and out of the performance. We here at LG like keyboards. They are like magic.

The magic of abuse, over-eating, over-drinking and smoking (plus a little help from our friend Photoshop) tranforms this good-looking hipster into a slob. Wild!

We went down to SXSW and captured live footage from Snow Patrol, We Are Scientists, Metric, Morningwood, The Kooks, The Magic Numbers.